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Circana's readout for first half of the year shows lip makeup and fragrance gift sets among the fastest growing products in the marketplace.
August 3, 2023
By: Christine Esposito
Editor-in-Chief
US prestige beauty industry sales hit $14 billion in the first half of 2023, a 15% increase versus the same period in 2022. In comparison, the mass beauty market generated $28 billion and grew 9%, according to Circana (formerly IRI and The NPD Group.) “Beauty continues to be the darling of retail through the first half of 2023, maintaining its position as the only industry to grow based on units sold across the general merchandise and consumer packaged goods categories Circana tracks,” said L...
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